Roundtable: Rethinking Insurance for Gen Z, Embedded Models & AI

As the insurance industry navigates a wave of transformation, from Gen Z’s evolving expectations to the rise of embedded models and the promise (and complexity) of AI, it's clear that traditional approaches are no longer enough.

This 90-minute roundtable, hosted by Peak3, brings together innovation leaders, product owners, and insurance changemakers for a highly interactive session focused on the challenges that matter most.

The session opens with a sharing session from Bill Song, CEO of Peak3, who will deep dive into hard-won insights from working with insurers across Asia and Europe. From underinsurance among younger consumers to the operational realities of AI in underwriting, Bill will outline where the biggest opportunities and blockers that exist today. Following the sharing, we will open up the floor for a live, moderated discussion. Expect thought-provoking questions, real-world examples, and opportunities to contribute your own experiences throughout.

Together, we aim to unpack three themes shaping the next decade of insurance:

• How can we design relevant, accessible products for Gen Z?
• What does embedded insurance look like when it actually works?
• And can AI truly modernize underwriting and claims — or are we not there yet?

Whether you're deep in transformation or just beginning to rethink your strategy, this roundtable offers practical insights and peer exchange to help move ideas forward.

When: Nordic Fintech Week

Where: Nordic Studio

Date: September 24

Time: 14.30-16.15