About the Event
Recent years have seen great changes in the way Chinese businesses use digital solutions. This also applies to business-to-business sectors where many companies now apply strategies and procedures previously reserved for consumer industries.
Join us for this seminar, where we examine how to create a digital presence towards Chinese corporate customers. You will receive valuable inputs about choice of online platforms, employee branding, how to deal with China's “Great Firewall", and other aspects of B2B digitisation in China.
Niels Christian Flintholm, from the China focused branding and marketing agency LEAF Digital, will be sharing his experiences and business cases from digital marketing projects in China.
Jens Henne Hansen, partner at Imangu Copenhagen, will show the correct steps, and how to avoid potential pitfalls, when launching a digital solution in China.
Members of DCBF & DI can participate in this event for free.
